London, UK


Art deco glamour

Timeless elegance in the heart of London

When it comes to timeless British style, Claridge’s is hard to beat. Located in the heart of Mayfair, the seven-storey, terracotta-faced hotel is synonymous with style and has long been an institution in the capital.

Queen Victoria and Prince Albert were among the first few to walk through its doors, and it has been favoured by royalty and heads of state ever since. A redesign led by C.W Stephens, who was also responsible for Harrod’s, turned it into one of London’s most prestigious hotels, a reputation it has held for over a century.

The hotel’s iconic art deco style is evident as soon as you step inside, with the Foyer’s black and white geometric floor tiles, gilded mirrors and Dale Chihuly chandelier. Each of the 203 rooms and suites have been individually designed and effortlessly blend comfort and style. The impressive Prince Alexander Suite even features a Broadwood grand piano and sheet music.

Simon Rogan is the mastermind behind the hotel’s Michelin-starred Fera restaurant, where the focus is on creative British cuisine that follows the seasons. The team at Claridge’s have been perfecting the art of afternoon tea for 150 years; finger sandwiches, scones and delicate pastries are served alongside a selection of carefully selected loose-leaf teas on their signature green and white striped chinaware. The Fumoir Bar is an atmospheric hideaway where classic cocktails are reinvented, forgotten drinks are brought back to life and bold new creations are served in Lalique crystal glasses.

Claridge’s is a stone’s throw from London’s most prestigious shopping districts and world-class galleries, theatres and museums, while the leafy expanses of Hyde Park and St James’ Park are perfect for strolling.


203 rooms and suites

Michelin-starred restaurant

Two bars

Foyer and Reading Room

Spa and gym

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Places to combine Claridge's with

The Cotswolds

Dormy House
Dotted around the Cotswolds are clusters of honey-coloured cottages and fitting right in to the scenery is Dormy House, near the picture-perfect village of Broadway. The boutique country hotel is perched on the top of Willersey Hill within the 400-acre Farncombe Estate. A 17th-century farmhouse, it has plenty of English charm and is nestled in the heart of the rolling hills and beautiful countryside. Each of the 38 rooms and suites are individually designed, blending classic country charm with contemporary British design, splashes of colour and bold prints. You’ll be forgiven for wanting to hole up in suites with such inviting names as The Den, The Snug and The Hideaway or you can make yourself at home at Rose Cottage which comes with its own stone courtyard and Jacuzzi. Take a seat in The Garden Room or The Potting Shed and enjoy modern, seasonal cuisine cooked by chefs who are passionate about championing British cooking. The Garden Room is a bright and airy space that looks over the pretty garden, while The Potting Shed is a more informal centred around a huge oak bar. There’s plenty to keep you occupied at the hotel, including a spa with indoor pool, fitness studio and champagne nail parlour. However, you’re also ideally located to explore the surrounding countryside. Walk through the Farncombe estate to Broadway village or take a day trip to Stratford upon Avon, birthplace of Shakespeare. There is also a perfectly manicure 18-hole golf course next door.

English Lake District

Brimstone Hotel
Langdale is one of the most beautiful and dramatic valleys in the Lake District and the Brimstone Hotel offers tranquil luxury nestled in the heart of this spectacular national park. Drawing on the style of a traditional ski chalet, the collection of 16 suites and rooms are constructed of blue-grey Lakeland stone with muted tones, wood finishes and plush carpet interiors. Each room has been perfectly designed for comfort with blazing fireplaces, enormous spa bathrooms and private balconies that open out to breathtaking Lakeland views. The estate is in perfect keeping with its surroundings and has a remote lodge feel to it, particularly in the cosy reading lounge where complimentary drinks and snacks are on offer throughout the day, including a tasty cheeseboard at 8pm.  The estate’s spa treatments are enough to lure you away for several hours of bliss with sensory therapies inspired by the natural surroundings. Dine at The Stove, a 200-cover fine dining restaurant with wooden tables cut from Langdale estate’s own trees. The restaurant specialises in grilled and smoked meats and fish, with an emphasis on local produce and flawless cooking. The Wainwright’s Inn is a short walk up the road and serves hearty meals and local drinks. Brimstone is perfectly located to discover some of the finest landscape and scenery in the soon to be UNESCO World Heritage Site of the Lake District, with the Langdale valley home to rocky outcrops, babbling streams and some of the best views in the whole region.