Active Morocco
Trip highlights
- Visit a women’s argan oil extraction cooperative and learn about the work they do
- Explore the ancient streets of Marrakesh's medina, browsing stalls along the way
- Get lost in the starry night skies above the lunar-like Agafay Desert
- Enjoy a wine tasting at an organic vineyard
- Go on an expertly-guided hike through the High Atlas Mountains
- Discover the whitewashed medina of Essaouira
Bespoke trips with Jacada
We design one-of-a-kind journeys incorporating luxury in all its forms. Our bespoke trips include:
- Luxury accommodation throughout
- Privately guided tours
- Private transfers
- Meticulously selected experiences
- Expertise and support from your Jacada Concierge
- Days 1–4 Marrakesh
- Days 4–5 Agafay Desert
- Days 5–7 Essaouira
- Days 7–9 High Atlas Mountains
- Days 1–4 Marrakesh
- Days 4–5 Agafay Desert
- Days 5–7 Essaouira
- Days 7–9 High Atlas Mountains
Itinerary in detail
Every Jacada trip is tailored to your personal preferences and interests. Below you’ll find a sample itinerary to inspire your own custom-designed journey.
Sights and sounds of Marrakesh
With its rich atmosphere, fascinating history and Berber culture, the city of Marrakesh encapsulates what draws people from around the world to Morocco. Near one thousand-year-old red walls surround the historic medina, with monumental gates leading through to a warren of winding alleys. Awaken your senses with a tour of Djemaa el Fna, a magical place full of market stalls and entertainers. During the day it’s a bustling marketplace and as evening approaches the entertainment changes with Chleuh dancing-boys, story-tellers and magicians entertaining the crowds.
Where you could stay
Marrakesh
Highlights
- 27 rooms and suites
- Two heated swimming pools
- Restaurant
- Hammam and spa
- Cigar cellar
Overview
Behind a modest facade close to the Koutoubia Mosque and bustling Jemaa El Fna Square, what was once a grand private riad has been transformed into a sanctuary of a luxury hotel.
The Villa des Orangers is an elegant place, with 27 rooms and suites arranged around three garden patios, fragrant with citrus tree accompanied by the sounds of songbirds and tricking fountains. Décor is palatial, with fine fabrics, intricate stuccowork, carved wood and antiques. Most of the rooms have their own balconies or terraces, with the ‘Private Riad’ enjoying two bedrooms, solarium, plunge pool and its own private entrance.
A sparkling swimming pool sits at the heart of the property (a can be found on the rooftop overlooking second rooftop overlooking the Koutoubia and Atlas Mountains), next to which is the excellent Mediterranean restaurant. Other spots to relax include fire-warmed lounges, a cigar cellar, an impressive hammam and a spa.
→ Find out moreMarrakesh
Overview
In an enviable location close to Marrakesh’s medina and Jemaa el Fna square, in the middle of beautiful royal gardens from which it takes its name, La Mamounia is an icon of luxury and Moroccan hospitality.
For almost a century, the landmark hotel has attracted dignified clientele from around the globe, being a firm favourite of Winston Churchill (who has both a suite and bar named in his honour) and Hollywood stars, as well being where James Stewart and Doris Day stay in Alfred Hitchcock’s ‘The Man Who Knew Too Much’.
While countless other luxury hotels have opened in Marrakesh since 1923, La Mamounia has confidently remained one of the finest establishments in the city with modern yet considerate updates under notable architects to its palatial Deco-Moroccan interiors, world class chefs and timeless service.
There are 136 rooms, 71 suites and three private three-bedroom riads. The higher the floor, the better the view over the medina or gardens, especially from those with private balconies. The style is unashamedly Moroccan, with dazzling tiles, intricate stuccowork and sumptuous fabrics.
Four acclaimed restaurants include the slightly formal Le Français, L’Italien and fabulous Le Marocain, each serving modern takes on national cuisine, as well as the relaxed Pool Pavilion, the spot for breakfast and lunch buffets as well as a famous Sunday brunch. There are also four bars and a pastry shop which sits the edge of the park.
Another highlight here is the expansive spa, with traditional hammams, heated pool, and numerous booths to indulge in all-natural products made from Moroccan argon oil, ghassoul, saffron and more.
→ Find out moreMarrakesh
Highlights
- Ten unique and beautiful suites
- Traditional Moroccan restaurant
- Tranquil spa
Overview
Step out of the medina through a nondescript wooden door into one of the city’s most stylish oases. Le Farnatchi has just 10 unique suites, blending Moroccan and European influences, all have fireplaces, a balcony or patio, plenty of living space and grand bathrooms. When it comes to decor, you’ll find hand-crafted beds, hand-carved plasterwork, Moroccan tiles and locally-produced furniture.
The hotel’s restaurant, Le Trou au Mur, is chic and laid-back space offering a selection of traditional and intricate Moroccan dishes. There’s also a selection of international comfort food.
Take time for yourself to recharge, book a session or two at the Le Farnatchi spa with its private marble hammams, tranquil treatment rooms and world-class local beauty products.
→ Find out moreMake it mine
Old city adventure
Fashion connection
Kayak adventure
Kayak adventure
Ochre city walking tour
Meet your guide and travel back in time as you explore the old city of Marrakesh, called the Medina. Lose yourself in the narrow streets of the souks and stop at remarkable monuments. Step into legends from an ancient past, taking time to linger in the Bahia Palace, the mesmerizing Dar el Bacha, the Secret Garden, and the Koutoubia Mosque, whose minaret will always help you to find the right direction.
Jardin Majorelle and Yves Saint Laurent Museum
Step into the Majorelle Gardens, a haven of peace, then visit the Yves Saint Laurent Fashion Museum and the Berber Museum. Yves Saint Laurent and his partner Pierre Bergé first visited Marrakech in 1966, quickly falling in love with the city; its vibrant colours and intricate decor a constant source of inspiration.
Lalla Takerkoust lac
Take a two-hour buggy ride to the Lalla Takerkoust lac. After a delicious lunch and an instruction session and safety briefing, you will hit the waters for some exciting kayaking through the lac.
Desert adventure in Agafay
An early morning hot air balloon flight a short way outside of Marrakesh is the perfect way to prepare for the next leg our your journey. Back on solid ground, you’ll be whisked off to explore the rocky, lunar-like landscapes of the Agafay Desert where adventure is the order of the day. This region is great for starry skies and cultural experiences too. Sip on a glass of delicious Moroccan mint tea as the sun dips below the horizon.
Where you could stay
Agafay Desert
Highlights
- 18 luxuriously comfortable tents
- Thrilling quad and buggy rides
- A heated swimming pool with breathtaking views
Overview
Inara Camp is set up in the magical setting of the stony desert of Agafay. There are two parts to the camp: the high part boasts a restaurant, while the lower part invites you to spend a unique night in the desert. There are 18 luxury tents with views out over the desert. Each has a king-sized bed, living room and a separate bathroom with a hot water shower and a toilet. A stay here offers you a luxurious and intimate camping experience.
The Desert Lagoon swimming pool offers you a breathtaking view on the canyons, and it’s an ideal place from which to admire the setting sun. Tuck into delicious breakfasts, lunches and dinners at the camp’s restaurant.
→ Find out moreCool off in Essaouira
Essaouira is a laid-back port town cooled by the vents alizés trade winds gently blowing in from the ocean on Morocco’s Atlantic coast. Once known as Mogador, the town took its current name from the 18th century medina – ‘souira’ meaning small fortress – with crenelated walls enclosing a handful of palmed-lined avenues and connecting atmospheric alleys. Sandy beaches extend for miles out from either side of the town, swept by near perfect breezes.
Where you could stay
Essaouira
Overview
The Villa Maroc is a charming little riad formed from four 18th century houses in a fantastic location between the beach, harbour and the heart of the medina.
Interiors are shabby-chic with whitewashed walls, a scattering of antiques and traditional tiled floors. There are 21 room and suites in all manner of shapes and sizes, including two family friendly apartments.
Elsewhere in the slightly maze-like property you’ll find quiet spots to read, fire-warmed lounges, a bar, small spa and roof terrace with great views where light breakfasts are served. Traditional three-course dinners can be arranged as can barbecue lunches in the countryside at the property’s sister villa – Les Jardins de Villa Maroc – which also has a swimming pool and can be reached by shuttle.
→ Find out moreEssaouira
Highlights
- 33 traditional rooms and suites
- Elegant Moroccan dining
- Rooftop swimming pool with panoramic views
- Traditional hammam with a range of treatments
Overview
The Heure Bleue Palais is the only Relais & Châteaux in Essaouria, a 19th century riad built into the medina walls that was lovingly renovated into a charming hotel in 2004. There are 33 rooms and suites arranged around a plant-filled courtyard, all traditional in style. Most suites also have fireplaces separating the bedrooms from the sitting areas.
Dining options are varied, ranging from tapas and cocktails at Kemia to elegant Moroccan cuisine at the candle-lit Salon Oriental. Atop this is an impressive roof terrace with the open-air Terrace Grill, heated swimming pool and sun loungers enjoying panoramic views over the town and ocean. There’s also a fine bar in the plush English Lounge.
Finally, as you’d expect from a hotel in region of essential oils and Argan, Heure Bleue Palais has a traditional Hammam and a range of wellness treatments available.
→ Find out moreMake it mine
On foot
Wine and dine
Argan experience
Argan experience
Essaouira walking tour
Enjoy a relaxed walk with your private guide in the charming whitewashed medina. You’ll go from the lively port, around the historic battlements and across narrow streets as you learn about this charming city’s history and culture. If you are a fan of the famous series Game of Thrones, your might recognise
some shooting sites.
Val d’Argan organic vineyard walk
On your way to Essaouira you’ll stop to visit the Val d’Argan organic vineyards, where some of the best Moroccan biodynamic wines are produced. Take a short walk around the property and a settle down for wine tasting paired with lunch.
Argan tree excursion
Go for an energising hike through argan trees between fields of barley and walls of limestone. You’ll get to see a temple of a Marabout and Saadian remains dating back to the 16th century. Then visit a women’s argan oil extraction cooperative. After lunch, take a horse ride along the seashore.
In the mountains
Roads follow green valleys dotted with mud-built Berber villages, up through forest and over winding passes then down to wadis and old caravan trading posts on the edge of the Sahara. It is a haven for hikers of all levels from spring through to autumn. The Atlas Mountains are a rugged chain that span North Africa from the Atlantic coast through Algeria and Tunisia, an imposing barrier between the fertile Mediterranean coast from the vast Sahara Desert.
Where you could stay
High Atlas Mountains
Overview
The Kasbah Bab Ourika stands on a hill looking down on the Ourika Valley’s river, green fields and citrus groves, all framed by the snowy peaks of the Atlas Mountains.
There are 26 beautiful rooms, each individually decorated in a way that blends traditional Berber architecture with vintage pieces and modern luxuries. Rooms are split between the main earthen building and the garden, including two pool suites, and all enjoy outstanding views. It is one of the most eco-friendly buildings in the country and was constructed using traditional methods.
A fabulous place to escape the energy of Marrakesh, relax in the extensive gardens, read in the fire-warmed lounge or watch the sun set from the infinity pool. Meals are served in the gardens or in the colonnaded restaurant by a chef who specialises in traditional Berber recipes as well as international cuisine. There’s also a spa and hammam, camel trekking, guided village walks, a number of hikes, mountain biking and more.
→ Find out moreHigh Atlas Mountains
In the rugged foothills of the High Atlas Mountains, the Kasbah Tamadot – meaning soft breeze in Beber – is a stunning luxury retreat in a valley just an hour from the bustling Marrakesh.
The expansive estate can be divided into four main areas. The original Kasbah building contains 15 original rooms, indoor pool, spa, library, tented Asmoun Lounge and a stunning courtyard reflection pool. Lovingly restored from what was once a crumbling fortress, the unique rooms feature a smattering of antiques, many with private balconies or terraces, and the best located for views of the valley and Atlas Mountains.
Next to this is the fabulous heated outdoor swimming pool (ideal for winter dips), hot tub, amphitheatre, sundeck, gym, spa treatment room and a collection of fruit trees.
On the other side of the pool, find the Master Suite, a miniature version of the main Kasbah with three bedrooms and a private pool, an ideal set up for families.
Beyond this are extensive gardens, tennis courts and the 10 Berber Tents. Sitting on decking overlooking the valley below and mountains beyond. All are sumptuous and six have their own jacuzzi.
The Kanoun Restaurant serves delicious local and international cuisine and, if the weather suits, you can dine al fresco by the pool or on the rooftop terrace. There’s also an intimate fireside bar where you can try the local Moroccan wines.
This is a great place to simply relax after time in the city but there’s plenty on offer to keep you busy too. You can learn the secrets of Berber cooking with relaxed culinary classes, visit to the local craft houses in the neighbouring villages supported by the Eve Branson Foundation, trek along the river or up mountains on a range of trails or get acquainted with our resident mules, Peppermint, Peanut and Paprika, before a ride around the property. On warmer evenings Kasbah Tamadot hosts cinema nights where you can watch a selection of Moroccan inspired films in the open-air under the stars. Children of all ages are welcome and a range of activities can be tailored to suit each child.
Highlights
- 15 luxurious rooms and suites
- 10 sumptuous Berber tents
- Indoor and outdoor swimming pools
- Engaging traditional cooking classes
- Activities tailored for children
Overview
In the rugged foothills of the High Atlas Mountains, the Kasbah Tamadot – meaning soft breeze in Berber – is a stunning luxury retreat in a valley just an hour from the bustling Marrakesh.
The expansive estate can be divided into four main areas. The original Kasbah building contains 15 original rooms, indoor pool, spa, library, tented Asmoun Lounge and a stunning courtyard reflection pool. Lovingly restored from what was once a crumbling fortress, the unique rooms feature a smattering of antiques, many with private balconies or terraces, and the best located for views of the valley and Atlas Mountains.
Next to this is the fabulous heated outdoor swimming pool (ideal for winter dips), hot tub, amphitheatre, sundeck, gym, spa treatment room and a collection of fruit trees.
On the other side of the pool, find the Master Suite, a miniature version of the main Kasbah with three bedrooms and a private pool, an ideal set up for families.
Beyond this are extensive gardens, tennis courts and the 10 Berber Tents. Sitting on decking overlooking the valley below and mountains beyond. All are sumptuous and six have their own jacuzzi.
The Kanoun Restaurant serves delicious local and international cuisine and, if the weather suits, you can dine al fresco by the pool or on the rooftop terrace. There’s also an intimate fireside bar where you can try the local Moroccan wines.
This is a great place to simply relax after time in the city but there’s plenty on offer to keep you busy too. You can learn the secrets of Berber cooking with relaxed culinary classes, visit to the local craft houses in the neighbouring villages supported by the Eve Branson Foundation, trek along the river or up mountains on a range of trails or get acquainted with our resident mules, Peppermint, Peanut and Paprika, before a ride around the property. On warmer evenings Kasbah Tamadot hosts cinema nights where you can watch a selection of Moroccan inspired films in the open-air under the stars. Children of all ages are welcome and a range of activities can be tailored to suit each child.
→ Find out moreGuided hike
There are some fabulous walks from your kasbah which can be tailor-made to suit your interests and you may find yourself walking through fields of olives, plums and the vegetable gardens of local villages, following rivers through valleys or embarking on more challenging mountain trails. Enjoy a traditional Berber lunch with stunning views of Toukbal, the highest peak in North Africa.
I've always been impressed with the originality and authentic experiences that Jacada provides to any destination I choose for travel. Their itinerary for Morocco, of which I was just able to experience, hit the high bar they've always set for themselves and me. I was blown away by the quality of the guides, the accommodations arranged, the unique experiences in…
Why book with Jacada
Personalised design
We’ll plan your trip around your personal interests, tastes and preferences, providing honest advice based on first-hand knowledge.
Authentic experiences
Our expert guides and brilliant Concierges are hand-picked for their ability to bring your destination to life with care and passion.
Positive Impact
We seek out unforgettable experiences that benefit both local communities and the environment.